Alderley Edge School For Girls
Alderley Edge School for Girls (AESG) wanted to update their website to reflect their positioning as the premier girls’ school in Cheshire. They were keen to have a site that would convey their ethos of offering a broad curriculum of innovative teaching and outstanding pastoral support.
To showcase the school’s many activities we built a fresh, new site with vibrant photography. We also took their strapline, ‘aspire not to have more but to be more’ and developed the hashtag #bemore as the focal point. The site’s clear framework enabled us to demonstrate the numerous successes of the school’s bright, young women; from GCSE and A level results, to representing the North of England at the Nationals in netball.
AESG have had a great response from the pop-up boxes throughout the site for prospective parents to register for tours and open days. The new academic year also got off to a good start with AESG being the only all girls’ school to be shortlisted as ISA finalists for Innovation in STEM (science, technology, engineering and mathematics) – a good sign that the website represents what the school is about.